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CASRO's 325+ member companies and their 32,000 employees, all of whom are afforded membership benefits, represent nearly $8 billion in global annual revenue–about 85% of the US research industry and 30% of the global research industry. All CASRO members must adhere to the CASRO Code of Standards and Ethics, the enforceable standard for research businesses for more than 30 years.
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Vision Critical and Angus Reid Strategies Open Chicago Office
Chicago, IL – Vision Critical and Angus Reid Strategies announced today the official opening of their Chicago office with Matt and LeAnn Helmrich, both Senior Vice Presidents. "Having Matt and LeAnn in our Chicago branch brings veteran experience to a new location for our growing global research team," said Angus Reid, CEO of Vision Critical and Angus Reid Strategies. “Our Chicago office has a blend of experience across various industries and methodologies to meet clients' needs. Prior to joining Angus Reid Strategies, Kleinschmit was Vice President at Knowledge Networks and Ipsos in the Technology, Media, Entertainment and Consumer Package Goods sectors. He has a broad range of experience in the methodological design, execution, and analysis of quantitative primary consumer research initiatives, and is a frequent writer and commentator on emerging media engagement, brand management, product innovation and youth behaviors. Helmrich has over twenty years of wide ranging market research experience in the high tech, healthcare, apparel and utilities verticals. Her methodological repertoire includes: needs finding, needs prioritization, customer satisfaction and loyalty programs, qualitative and quantitative concept testing, feature optimization studies, pricing studies and segmentations. Over the course of her career, LeAnn has worked for both leading research clients and suppliers such as Abbott Laboratories, Intel Corporation, Custom Research Inc and Walker.
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CASRO Announces Launch of Annual Journal - Access Advertising Information Members Only Legal Update: CASRO General Counsel Reports on Recently Introduced Federal Privacy Bill CASRO Among Founding Members of Pan-American Research Association Alliance Event Recap & Highlights: First Ever Management Conference A Draw For Top MR Execs Event Recap & Highlights: Record Attendance at 2010 Technology Conference CASRO Announces 2011 Board Nominations CASRO Announces ISO 20252, 26362 Auditing, Certification Services Upcoming Events
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