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College Degree Programs in Survey Research

Undergraduate Study

Undergraduate degrees in many different disciplines will prepare you for a career in survey research and/or graduate-level work in survey/market research. Schools offering undergraduate as well as graduate degrees often have a survey research center affiliated with them. Working at one of these centers provides an excellent introduction into the field of survey research.

Tip: When selecting undergraduate courses consider taking Research Methods or Survey Methodology classes. Many social science departments offer them at the undergraduate level. This will provide you an overview of various ways that research is collected, including the use of surveys. Introductory Statistics courses will also provide a broader comfort zone for working with data.

Graduate Studies

There are several U.S. universities offering Master's degrees in the field of survey research. Among them are:

Pace University: Masters in Marketing Analytics (MS)

Bentley University: Master's in Survey Research

The George Washington University: Graduate Certificate in Survey Design and Data Analysis

University of Illinois at Chicago: Survey Research Methods Online Certificate Program

University of Connecticut:
Masters of Science in Marketing Analytics
Master of Arts in Survey Research

University of Michigan: Master's and Ph.D. programs in Survey Methodology

University of Nebraska at Lincoln: Master's and Ph.D. programs in Survey Research

Ohio State University: Graduate Interdisciplinary Specialization in Survey Research

Hofstra University: Master of Science in Marketing Research

University of Texas – Arlington: Master of Science in Marketing Research

University of Wisconsin – Madison: A.C. Nielsen Center for Marketing Research
MBA in Marketing - Marketing Research Concentration

The University of Georgia: The Coca-Cola Center for Marketing Studies
Master in Marketing Research
Continuing Education Online Learning Modules

DePaul University: Master of Science - Marketing Analysis

Southern Illinois University – Edwardsville: Master in Marketing Research

Michigan State University - Graduate Studies: Master of Science in Marketing Research

University of Maryland
Degrees:
Graduate Certificate in Survey Statistics
Graduate Certificate in Intermediate Survey Methods
Master of Science in Survey Methodology
Ph.D. in Survey Methodology

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