IT Webinar: E-Mail Delivery
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IT Webinar: E-Mail Delivery

Staying IN Compliance and OUT of the Filter
Thursday, November 14, 2 - 3 p.m. ET

Overview

Survey research is caught squarely in the crossfire in the battle of the inbox - waged each day between Internet criminals and an alliance of big brands and Internet Service Providers intent on protecting their customers. It’s no wonder research is being impacted. The fact is many survey invites look like "phish" and are getting flagged and filtered. This severely impairs the critical ability of researchers to reach and engage respondents. Now more than ever, evolved e-mail messaging practices and compliance is essential.

This webinar will discuss several developments crucial in understanding the current landscape of e-mail delivery, including recent changes in Gmail and e-mail hosted by Yahoo!

Other subjects include:
  • A brief overview of survey e-mail deliverability
  • Survey e-mail deliverability best practices and compliance
  • Security practices that threaten e-mail deliverability and associated best practices
  • Other recent developments
Fees:
CASRO Members: $95
Non Members: $135
Discounts provided for multiple registrations (see registration page).




Sandeep Sambhi
Head of Global Email Delivery
Ipsos IT

Sandeep has over 10 years of experience in marketing and Information Technology, combined with four years working in market research at Ipsos. After leading the North American Communications Team for three years, where he managed web and e-mail communications, Sandeep is now leveraging his technical and marketing expertise to provide guidance and development of best practices with respect to global e-mail delivery.


Peter Milla
Consultant

Peter is a consultant specializing in information technology and market research with specific expertise in Internet, mobile and healthcare market research. He also is an expert in privacy, regulation, security and quality. Previously, Peter was CIO at Survey Sampling International and CIO at Harris Interactive. Peter has assumed leadership roles in several industry association workgroups and committees in the areas of technology, government affairs, ISO (quality standards) and Internet research. He is also the lead CASRO and ANSI representative to the ISO workgroups for standards relating to quality in market research (ISO 20252 and ISO 26362). Peter also serves as a Fellow of the Ponemon Institute.



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